Thank you for the amazing support, the Racing 40 SB01 is now sold out (first edition and regular series).
Please note there will be no additional pieces of the Racing 40 SB01 made.
The first watches are numbered (01/99...99/99) and have "First Edition" engraved on the caseback. Allocation is on a first-come, first-served basis. The numbered watches will ship upon release, and the following watches will ship from the end of March to April.
Introducing the new RACING 40 "SB01". SB is an abbreviation of sky blue, a light to pale blue hue capturing the color of the sky, and 01 denotes the first design using this color. The SB01 is presented in a polished and brushed steel case with a black bezel with engraved markings. The dial is dual-layered with a light blue colored upper dial and a black lower dial. The sub-dials, accentuated by a circular embossed pattern, show stopwatch minutes and 24-hour time (for when traveling).
The materials used to create this watch are simple: stainless steel, scratch-proof sapphire crystal with anti-reflective coating, and leather strap - all carefully selected for longevity and style.
If you have any questions, please Contact Us
“Our RACING 40 is inspired by vintage racing chronographs, we have deconstructed the design to create a reimagined modern version with a strong visual identity. The RACING 40 features characteristics that we have made ours; matte and textured dials, sophisticated colors, and minimalist aesthetics .”
- Will Hoffman (Founder)